Movie-Going Innovations from Cinemark TheatresĬinemark is known for being one of the very first theatre chains to utilize stadium-type seating.
Cinemark was forced to do so due to the hack on Sony Pictures and terrorist threats to bomb any theatre showing the movie.
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More recently in 2014, Cinemark was one of the major theatre chains to withdraw the movie The Intervie (2014) from cinemas. This has since been noted as the largest mass shooting in the history of the United States when both casualties and injuries are taken into account. 12 people were confirmed killed and 70 other patrons were injured. Terror struck the cinema chain in 2012 when a lone gunman open fired inside a Century Theater in Aurora, Colorado. This came to a drop when the US Supreme Court reinstated same-sex marriage and denounced Proposition 8 to be unconstitutional. Many movie theatre patrons rebelled against this and began a counter-campaign in rivaling movie theatre chains. This was caused by the new stadium-type seating arrangement which forced people on wheelchairs to sit at the very front of the theatre.Īfter a little back and forth, the case was settled and Cinemark agreed to renovate their theatres so that guests on wheelchairs could be seated in the higher rows.īack in 2008, the company was also facing political controversy when the former CEO of Cinemark, Alan Stock, donated money towards the Proposition 8 movement that would prohibit same-sex marriage in the state of California. Many of the older cinemas are being retrofitted with the latest Dolby Atmos surround system and an upgraded version of the aforementioned XD large screens so that they could now show standard 2D and Real-D 3D as well.Ĭinemark met its first controversy in 1997 when they were charged by the Department of Justice for not following the Americans with Disabilities Act. Since 20 Cinemark has begun its new plans for expansion and renovation. Unfortunately, some of these were lost in an attempt to cut costs and other theatres were sold to Carmike Cinemas. These acquisitions were a pivotal point in Cinemark’s history as it was also the first time the company began acquiring high-quality IMAX screens. Three years later in 2009, Cinemark purchased four theatres from Muvico Theaters in an attempt to save Muvico from bankruptcy.Ģ012 saw Cinemark grow once more when it started buying Rave theatres. In 2006, Cinemark continued to grow, acquiring 80 new cinemas from Century Theatres with cash and stock bonds. In less than 10 years the theatre chain grew to cover most of the United States.
Moving forward, the company was managed by the family and eventually started to acquire smaller, local theatre chains. Initially, the chain covered territoties in Texas, Utah, and California. Looking Back at the History of Cinemark TheatresĬinemark first launched back in 1984 and was founded by Lee Roy Mitchell. Prices were last updated on 13 March 2017. Please contact your local theater for accurate pricing. Please contact your local Cinemark to find out.ĭisclaimer: We are not affiliated with the theater. Some cinemas offer discounts on Tuesday and for military personnel and students.
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